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BRAND.
EXECUTION.
OPTIMIZED.
Together we can make a difference
Specialists in branding and packaging.
Inspiring consumers to drive brand success.
We live by the power of consumer insight, ROI-driven design and leveraging workflow technology for speed-to-market.
We helped a start-up enter the competitive frozen food market with unique Bayou-inspired packaging. In short order, they gained distribution in over 1,200 c-stores.
We helped a start-up enter the competitive frozen food market with unique Bayou-inspired packaging. In short order, they gained distribution in over 1,200 c-stores.
We guide every step of the process:
Branding and strategy
Graphic design
Prototyping & visualization
Adaptation & localization
Print management
Eliminating hand-offs and ensuring continuity across the entire development process boosts innovation and cuts lead times.
We created a new brand from the ground up including naming, design, photography, and sell-in materials for both club and retail channels.
“Spark created breakthrough branding and packaging that clearly communicates our farm family story, and highlights our exotic mushroom positioning paired with culinary inspiration. The combination has been extremely well received by both customers and consumers.”
Caputo & Guest
Our work engages consumers at all touchpoints:
Pre-sales
Packaging
Sales support
Retail promotions
E-commerce
With vast experience in brand revitalization, new product launches and brand extensions.
"The packaging refresh has been a huge hit with current retailers and has opened doors with prospects.
You nailed it!"
Heartland Produce Company
Shopper behavior has changed.
Competition is intense.
For over 50 years our ROI approach to creative has delivered commercial results and growth for brands.
"Thrilled with our successful Spark design partnership! They nailed the brief on the first round—finally bringing our Cheese Mountain Pizza Brand to life under our revived food brand, The Kwikery. Excited to see where it goes!"
Kwik Trip, Inc.
"Jim Beam Barbeque Sauce sales are up 18% YOY since our new label launch in January 2023."
Sokol Custom Food Ingredients
Following the redesign, sales outpaced the category by 17%, and gained national distribution.
“Spark’s quick redesign of Solo secured us distribution for four new items at Walmart, growing our sales 28% for our cake & pastry fillings YOY.”
Sokol Custom Food Ingredients
As a curious, committed, and collaborative people, we're passionate about our clients' success.
Spark’s design work is cutting edge and always deepens the emotional connection between our brands and consumers. But there’s more behind the fact that we have collaborated with Spark for over 15 years. It is a true WIN WIN partnership.
- TH Foods
Spark’s design work always opens our eyes to new ways to visualize our brand...Spark always delivers with fresh, compelling design.
- Farmland Foods
It’s one thing to deliver creative that checks the boxes. But Spark delivers creative that breaks away from trends and compels shoppers at the same time. Plus, their responsiveness stands apart. I feel like I am the most important client.
- Smithfield Foods
50 years of award-winning creative.
Trusted experts in design execution.
Proven results for brands.
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