Our history as part of a packaging group has meant that we have expanded our definition of the value chain and become a solutions provider, integrating with clients, other supply chain players and competitors to deliver a combination of services that minimises the overall costs associated with creating and delivering the product.
We execute against brand rules and marketing instructions and work to operations and supply chain timings and cost structures. Reducing handoffs, providing visibility and enabling upstream and downstream efficiencies.
This approach means we’re not just in the design and artwork business, but in the asset delivery business. As such this means we must be in the technology business. So, it made sense for us to create systems and integrations that allow for a more connected and standardised supply chain service.