Interactive Out-of-Home Advertising
Our ability to fuse creativity and technology was put to the test through our partnership with Exterion and Disney. We were asked to create content for a last minute out-of-home media opportunity to promote the release of Star Wars: The Last Jedi. In less than a week, our team understood the capabilities of the interactive touchscreen shopping mall sites and produced video-rich microsite displays. Shoppers were invited to discover their dark or light side and engage with content from the movie.