Reigniting interest for the anniversary of a cult classic.
We created a stylish and unique special edition set to celebrate the 20th Anniversary of Pulp Fiction, packed with a plethora of cool memorabilia.
The outer box represented the iconic briefcase that opened to reveal a shiny gold lining. It contained a laminated Jack Rabbit Slim menu; Z’s metal key ring; and a stack of fake $20 bills subtly incorporating aspects of the film to thrill fans and the Blu-ray case was tucked inside a big Kahuna Burger bag.
We worked with a broad range of materials and methods of production to create a special edition that was rich and rewarding in its variety.
The re-release was acclaimed within the sector and recognised with industry accolades.